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Small Business Matters - WK 4: Digital Transformation (Live Webinar)

Sep
15
2026
Tue, Sep 15 6:00 PM to 7:30 PM
Online
Facilitated by State Office
Topic: Managing a Business

“Digital Marketing Foundations: Websites, Search, and Social Media” Join us for a 90-minute webinar designed to help small business owners strengthen their online presence and better understand the foundations of digital marketing. Participants will learn practical tips for creating an effective, user-friendly website, improving visibility through search engine optimization (SEO), and setting up or enhancing a Google Business Profile. The webinar will also cover social media content planning, choosing the right platforms for your business, and creating content that connects with your target audience. The session will include a brief introduction to how artificial intelligence tools can support digital marketing tasks, such as generating content ideas, drafting social media posts, and saving time. Attendees will leave with actionable steps they can use to improve their website, social media, and overall digital presence. Hancock Whitney’s Small Business Matters is a unique collaboration among bankers, community leaders, non-profits and governmental agencies designed to educate and nurture business owners and their teams, with an emphasis on minority- and women-owned businesses. This no-cost, comprehensive entrepreneurship and small business outreach program concentrates on four key pillars of business success during multi-week training programs: Grow, Fund, Market, Manage.

Speaker(s): Kendall Causey,Digital Transformation Lead, Mississippi SBDC

Co-Sponsor(s): • Hancock Whitney Bank • The Legacy Business League

*** Event Registration Ends 24 Hours Before the Event *** Upon registration, you will receive a separate email that provides you with a unique Zoom Webinar link. Be sure to download the Zoom app onto your smartphone, tablet, desktop, or laptop. Upon completion of this informative webinar, you will receive the presentation slides from training@mississippisbdc.org. ADA ACCOMODATIONS If you require special accommodations, email us No Later Than 48 hours before the event, at training@mississippisbdc.org with the event name and date. We will address your request.


Fee: No Cost

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